Branding and Promotion for Cannabis Businesses

Generating adequate revenue is the primary goal of every for-profit venture. This makes marketing a crucial part of any business, regardless of the industry. Interestingly, marketing has changed in recent years. Businesses can barely survive without a digital presence in this internet age, where more than half of the world’s population is connected via the […]

The Dos and Don’ts of Cannabis Loyalty Programs

Cannabis loyalty programs

Cannabis loyalty programs are instrumental in attracting and keeping your customers. These programs are strategies that allow dispensaries and retailers to not only reward their consumers but develop a lasting relationship with them. Cannabis loyalty programs also offer the following benefits: Encourage larger purchases Cannabis loyalty programs encourage larger purchases while allowing consumers to save […]

5 Creative Ways to Promote Your Cannabis Business

Do you have a cannabis centered business? Are you looking to increase your market share? Or maybe you want to create a better connection with your customers? Due to federal restrictions, traditional marketing resources simply can’t be used. Therefore, cannabis businesses must get creative in order to promote themselves. This article will help you with […]